Performance Advertising

Ads measured by bookings and the cost of each booking.

Cost per bookingCost per enquiryAd budget

When you need it

Ads that bring clicks but no bookings drain the budget quietly. We build campaigns on real tracking from the first click to the booking, and stop what does not work within days of seeing the result.

What it includes

  • Meta, Snapchat, TikTok and Google campaigns
  • A dedicated landing page for each campaign
  • Full tracking from click to enquiry to booking
  • Continuous ad testing and rotation
  • Daily optimisation and monthly spend reconciliation

What changes for you

  1. A known cost per booking for every campaign
  2. Budget moves to what works as it happens
  3. Ad accounts always belong to your facility

How we work

  1. 1

    Measurement first

    Pixels, tracking and forms, so we know which ad brought which booking.

  2. 2

    Pick the channel

    Google, Snapchat, Meta and TikTok by specialty, city and audience.

  3. 3

    Test fast

    Several messages and visuals in week one, then keep the best.

  4. 4

    Judge by bookings

    Reports in cost per booking, not views.

Try it yourself

Work out cost per booking from your numbers

Cost per booking is the number we hold ourselves to: enquiries alone do not fill a schedule.

Questions about this service

Is ad budget included?

No. It is paid to the platforms directly; we manage spend up to the cap in your package.

When do enquiries start?

Usually within the first two weeks, with cost improving after the first month of testing.

Are medical ads allowed?

Yes, within each country's health authority rules, and we review every ad before it runs.

Let us find what your facility actually needs

A 30-minute online meeting. We review where you are today and leave with a clear first step, whether or not we work together.

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